Discover How American Dining Is Evolving in 2025

Gain key insights into regional performance, consumer behavior, and emerging opportunities in the dining landscape.

What’s Inside the Guide:

  • Traffic Trends: The West Wins: While most of the U.S. saw slight year-over-year traffic dips, western states like Utah, Idaho, and Nevada saw visits increase by up to 2.4%. In contrast, dining visits dropped in Washington, D.C. and much of the Midwest.
  • Coffee & Fine Dining Lead Growth: Coffee shops and fine dining establishments saw the strongest total visit growth (2.6% and 1.3% respectively). But the growth stems from expansion—visits per location actually declined, indicating a push to open new venues.

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